Secrets of ghostwriting

Andrew Crofts and Mark McCrum spoke entertainingly about their specialism, ghostwriting, at a Society of Authors talk in Piccadilly last week.

Writing Handbooks: Ghostwriting by Andrew Crofts

Ghostwriting by Andrew Crofts

They have written a huge variety of autobiographies and memoirs on behalf of people with stories to tell, from pop stars to soldiers to adventurers to victims of abuse. Though it sounds like a job that can be fascinating and occasionally well rewarded, it seems the gold-rush days are over.

Not so long ago, for penning Robbie Williams’ life story you could have got £200,000 up front and royalties that started at £100,000. However, in today’s shrivelled publishing landscape, huge advances and generous royalties are rare.

The two writers also outlined the frustrations of the work. Subjects who decided they don’t like your writing, celebrity egos and the ‘beauty contests’. This is where several writers are paraded before a celeb, who then picks whoever he/she finds least offensive.

Sean Connery and Robbie Williams

However, the upside is that the work can be fascinating. Travelling the world meeting extraordinary people with remarkable experiences to relate clearly beats most office jobs.

Not all the subjects are laudable. Crofts, whose manual on ghostwriting is quoted in Robert Harris’s thriller The Ghost, talked about various dictators and criminals he has ghosted for.

His advice on this is straightforward. You don’t have to like or admire the person. If they interest you, take the work. If not, walk away. Continue reading